Kenya: Inaugural Climate Change Competition Launched for Journalists
 By Staff Writer
    NAIROBI---A novel competition to build  capacity and enable Kenyan journalists to cover environment and climate change  issues has been launched.
  The Climate  Change  Adaptation, Mitigations and Innovations Media Award (C-CAMI Award launched in  Nairobi Friday, is the  brainchild of  Participatory  Ecological Landuse  Management   in Kenya (PELUM-Kenya),  a  regional  network facilitating  learning, networking, advocacy in  East, Central and South Africa.   John Mututho, Chairman of Kenyan Parliamentary  Committee on Agriculture, Livestock and Cooperatives while officially launching  the competition, praised the initiative that is intended to create better  climate change coverage from grassroots to national levels.
  According to Mututho, many journalists face capacity challenges in covering  technical subjects like climate change and the competition will secure and  offer journalists opportunity to sharpen their innovative and creative skills.  He particularly challenged young and upcoming journalists to get involved in  making decisions influencing them, saying that they should focus on climate  change adaptation and mitigation strategies.
  He advocated for youths, particularly young  women, who are often excluded from public debate, economic development, and  decision-making processes to take their rightful place in the climate change  debate.  
  “Media plays every  important   role in communicating climate  change issues and  this annual  competition, the fist of its kind in the region,  will   empower, capacity build  and  enable  journalists offer  better   communications on environment and climate change,” said Mututho at the  launching ceremony. 
  The competition seeks to understand and  encourage ways and means in which journalists can engage ordinary citizens to  achieve better socio-cultural and political outcomes. The competition is  especially geared towards rural – based journalists since their daily  interaction with farmers will have great impacts in the outcomes. The  competition will be divided into various categories to be competed for by the journalists.  The winners will be determined in December 2012 and the selection will be the  journalists with the most coverage on media about best adaptations and  mitigation innovations. 
  PELUM –Kenya country Coordinator Zachary Makanya said the competition,  running for the next one year, will be divided into various categories  including that catering for women journalist and e-media. He urged journalists  to exploit diversity in communications tools and channels to create better  climate change understanding, especially among the farmers who are the end  users. 
  Makanya says the important role   journalists play in creating awareness and profiling issues related to  climate change can not be taken for granted   and promised future training opportunities to  equip them with skills to progressively  document, profile and share best practices from communities on how they are  coping and mitigating to changing climate. 
  PELUM-Kenya is a membership network and part of the bigger PELUM-Association  which covers Eastern, Central and South Africa in 10 countries. The  membership currently in Kenya  is 38 member organizations. PELUM-Kenya is active in promoting ecological land  use and management and this makes climate change a key issue to all the  activities of the network members and target beneficiaries; the small scale  farmers. 



